lhuang23@yahoo.com 201-214-8568 New York City Recent Panel Discussion: Making the Right Moves for Digital Growth in Turbulent Times Lee hosts a panel discussion with industry leaders from Hearst, Victoria's Secret, eMusic and NBC Universal. Recent Webcast: "Publishing in the E-Media Age" Hosted by Folio magazine

Lee is Director, Digital Product Strategy at NBC Universal. Before joining NBCU, he led the development of successful Internet strategies and web sites for leading companies in media & entertainment including Billboard, Hearst, Scripps Networks, Hollywood Reporter, Consumer Reports and AdWeek. Lee specializes in building online businesses, creating innovative online products and user experiences, and leveraging technology to better serve a company's audiences and monetize its assets. Lee heads up the NY Chapter of the Internet Strategy Forum, a professional association for Internet executives. Lee writes the Online Publishing column for ClickZ. The 12 Cs for Thriving in a Digital World 12 actionable ideas to grow audience, monetize digital assets & improve digital operations. Surviving Your Competitors, Part 1 Your competitors don't look like you, don't think like you, and don't behave like you. Surviving Your Competitors, Part 2 Some competitors are more like termites, collectively chewing away at your business, rather than a giant wrecking ball you can see coming a mile away. Twelve Approaches to Monetize Your Digital Assets Publishers and media companies are demanding, "Show me the money!" Here are a few ways that commerce fits into the picture. Connecting Customers to Your Content, Part 1 How to use SEO, vertical search, social bookmarks and more to help customers find your content. Connecting Customers to Your Content, Part 2 How to use RSS, social networks & other approaches to help customers find your content. Serving Your Customer, an Overlooked Differentiator Why invest in great marketing if your inferior customer service alienates customers? Identifying Corporate Barriers to Digital Success Here are the key traits of companies that fail to execute an effective digital strategy. How to Build a Winning Team in Digital Publishing Once you've identified corporate barriers to success, here are four tips to setting up a first-class team. Four Tips for Setting Up a Centralized Web Marketing Team Pointers for consolidating digital functions in one unit. If you live in the New York City area, check out Lee's blog, SUWFA - "So You Wanna Find A ..." where he recommends a variety of things from a good NYC real estate lawyer to fun places to bring kids to a great refrigerator that's just right for NYC apartments.